MICE event organiser & exhibition management company
MICE event organisers
From high-impact conferences to intimate corporate meetings, Virtual Approval is your trusted partner for expertly managed Meetings, Incentives, Conferences, and Exhibitions (MICE) events. Whether you’re hosting a company webinar for a handful of attendees or orchestrating a large-scale corporate experience with thousands, we ensure seamless planning, execution and engagement.
MICE events are all about bringing people together for learning, networking and business growth – and they’re more important than ever. With organisations increasingly investing in these experiences, working with an expert MICE event organiser like Virtual Approval means you can focus on your goals while we handle the logistics.
No matter the size or scope, we’re here to help you deliver an event that runs smoothly and captivates your audience.
Meetings
Small or large gatherings of people for business discussions, strategy sessions or decision-making, often involving key stakeholders, executives or teams.
Incentives
Events organised to reward and motivate employees or clients, such as corporate retreats or trips designed to boost performance and loyalty.
Conferences
Larger events that bring professionals and thought leaders together to discuss specific topics, share knowledge and maybe have a few drinks!
Exhibitions
Trade shows or expos where companies showcase their products, services or innovations to potential clients, partners and industry professionals.
What makes a successful MICE event?
Well, MICE is a pretty broad term. A small strategy meeting for a growing organisation is likely to look very different to an all-singing, all-dancing conference for a FTSE 500 company. It means that the challenges and opportunities will look different for each event type based on your specific business goals and objectives.
As a proven MICE events planning company, we say there are four aspects you should always consider regardless of event type – location, logistics, technology and timing. If you can find the perfect venue, utilise the right tech tools and stick to a clear schedule, you’ll give yourself a good chance of putting on a real show.
Our MICE services
If you need to excite, engage and educate your audience with meetings, incentives, conferences or exhibitions – look no further than Virtual Approval. Whether it’s a small-scale webinar or full-on convention, think of us as your MICE event management company with deep experience and quality equipment.
Event production
Our unique blend of expertise across event tech, live streaming, audio visual (and even virtual reality!) make us the ideal partner for your next event.
Find out moreCreative services
We use a range of creative services (including video production, graphic design and social media) to deliver truly memorable MICE events.
Find out moreManagement and logistics
Quality MICE events don’t happen by accident. We help you find the right venue and run operations smoothly so you can focus on your delegates.
Find out moreTech services
From sourcing platforms and engagement tools to large scale A/V rigs, providing world-class producers and webinar management, we keep any bugs at bay.
Find out moreWhy choose us as your MICE event organiser?
Events with purpose
Our experience with MICE events make us your go-to team for impactful MICE meetings and events that deliver for your business and stakeholders
Global production
Our team of technical producers and partner network spans multiple countries with deep knowledge of all the building blocks for a successful MICE event
Precision project management
You’re not just another number on a spreadsheet to us – so we passionately deliver unique MICE events that meet your specific requirements
Cutting-edge tech
If you need interactive team-building games, 3D extended reality stages and premium audio-visual/lighting equipment – we can make it happen
Live events
You can trust our exceptional team of live-event professionals to deliver an in-person experience that’s flawless, fabulous and filled with value from beginning to end.
Learn moreHybrid events
Seamlessly combine the immersive experience of a live event with the accessibility, flexibility and convenience of a virtual one with our expert hybrid event team.
Learn moreVirtual events
With a flexible, variable suite of virtual platforms, tools and services, we create exciting virtual events to keep you connected and your audience engaged.
Learn more
