Video Project – Ibiza Conference

Video Project – Ibiza Conference

The Brief

Our client came to us with a bold vision: to capture the energy of their flagship event and translate it into a compelling suite of video content that would grab attention across social media — fast.

The goal?

  • Drive engagement.
  • Showcase the value of attending.
  • And crucially, boost bookings for the next year.

This wasn’t a one-size-fits-all film. They needed a modular, multi-purpose video campaign built with a “social-first” mindset.


Our Approach

Virtual Approval partnered with Reel Film to bring this project to life — a true tag-team of creative and technical talent.

Together, we delivered:

  • 3 Days of On-Site Filming
    Including multi-camera setups, drone footage, and roaming interviews to capture the full atmosphere.
  • Same-Day Editing
    Agile production allowed us to turn around high-impact clips on the day for immediate online use.
  • Tailored Video Packages
    We created a full suite of content:
    • Hero video (for web and YouTube)
    • ‘Book for Next Year’ promo
    • Short-form cutdowns
    • Multiple aspect ratios (square, vertical, widescreen)
    • Subtitled for silent viewing on social
    • Optimised for each platform: LinkedIn, Instagram, Facebook

The Result

The videos racked up engagement from the moment they went live — helping to extend the life of the event far beyond the venue. Attendees shared them. Speakers reposted them. And future delegates got a clear sense of the event’s value and vibe.

“It was a true partnership. The team captured everything — the energy, the moments, the story. The fact they edited live on-site and gave us tailored videos for every platform was a game-changer.”

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